Tiny cars and roads for big imaginations! Instantly build an entire tiny town, anytime, anywhere! The TinyTown product line starts with an entry level set
and builds to themed sets and eventually an entire
TinyTown Square with various cars, trucks, street signs
and traffic lights. All TinyTown sets work together and
can be integrated. With more to come!
TinyTown Opportunity:
• A complete build-and-drive play pattern that gives children the ability to design & build miniature towns anytime, anywhere.
• Build and play with the surface-safe confidence of the PlayTape brand.
• Each themed set contains PlayTape roads, vehicles, and accessories in a perfect miniature scale. • A growing variety of TinyTown sets keeps the consumer coming back for more. Future sets will include dirt roads, bridges, tunnels, sidewalks, grass, paths, waterways, etc. Themed sets will go far beyond the original ͞town.͟
• All sets work together and can be integrated, promoting repeat sales and an ever-expanding cityscape.
• TinyTown vehicles are small with bold attitude.
• PlayTape is a consumable product, fostering ever-new play and repeat purchases.
• PlayTape roads make the play experience. Without roads…you don’t have a realistic looking town.
• TinyTown roads are compatible with virtually all miniature vehicles on the market, including Tonka Tinys and Driven from Battat.
• Aligns with the Tiny Toy and Collectible Trends.
• A complete build-and-play vehicle playset at an impulse price. Perfect for planograms and seasonal promotions : Easter, Summer Travel, and Christmas.
Set #1: Cars and Roads Starter Set
- 15’ x 1” wide road, 1 car, 3 signs, entry level price point
- The car is ~1.25” long, 0.75” wide
Set #2: Cars, Roads and Curves
- 15’ x 1” wide road, 1 car, 4 signs, plus curves
- The car is ~1.25” long, 0.75” wide
Set #3: Construction Zone
- 15’ x 1” wide road, 2 construction vehicles, 2 cones, 2 barriers, 2 signs, plus curves
- The vehicle is ~1.25” long, 0.75” wide
Set #4: TinyTown Square
- 15’ x 1” wide road, 5 cars, trucks and emergency vehicles, 5 signs, 2 cones, 2 street lights, plus curves
- Each vehicle is ~1.25” long, 0.75” wide
- Enough to roll out the whole town.
